Digital Branding 

Personalise your business brand online

When we started trading we had a stock standard logo I actually think its part of the google icons looking back, we moved on to another design it was very cheap looking and didnt install faith in me that the company it represented was worthy of corporate clients so we continued to develop our brand identity.

Our digital branding came about after we had been active working with clients and listening to their requests and reviews of our work it was clear we were getting more website redesigns and structure editing for live websites and helping refocus online marketing campaigns so we started referring to our services the same way in which a mechanic would tune up a vehicle we would take our tools to repairing the marketing campaigns and websites.

This was received quite well and our clients liked the references some new clients were a little confused with the mechanic reference asking if we also repaired cars funny I know but we started adding web marketing mechanic to our tag line that explained the brand more clearly.

Here is our logo when we started trading 

Then we moved towards this image 

This was not our finest choice for a logo but it set up the journey towards our more suitable identity

We evolved into more of a web mechanic with this next logo

We loved the design but we found a poor digital branding perception this was not enough to be memorable and it confused our visitors by thinking we were an actual car garage.

We moved towards 

This was our more suitable logo and what we settled on as identifying us as a brand and being our profile for our entire digital brand across the web.

Finding your face in your market may take time for you to know exactly what it is you are doing, It took us 4 versions to find our footing in our market and now we have the branding we have the unified brand to push forward with our marketing and do good things in our community.

See you online.